Deerfield Beach, FL April 24, 2023 – Loyalty Superstore announced signing of their latest strategic marketing agreement with Catalyst Capital Holdings, a new leader in Digital Fintech Global Applications.

Martin Berns, CEO of Loyalty Superstore stated, “the Catalyst technology and their reach into charities and retailers will expand our market penetration to multiple national non-profits and hundreds of thousands of new member shoppers.”

Michael Verdun, Partner of Catalyst Capital Holdings, stated, “After pursuing a state of the art fintech solution for 2 years, I realized Catalyst Capitals mission statement was not aligned with our “market fit” or my heart to provide a universal solution to worldwide problems. We had an exciting solution, but nothing compared to what I saw in Loyalty Superstore.

When I had my moment of Ahh! While evaluating the opportunity and possibilities of partnering with LSS it was crystal clear to me that what I wanted to achieve was readily available and turn key.

What did I see and why did we select LSS as our partner? Two main reasons:

For our end user clients, it is simple, without strings attached, requires no or a very modest investment, no change in buying behavior and no risk. We can now offer a white label charitable, philanthropic, and specific need organizations fundraising solution to the world of financial need.

Our use of LSS gives us an unlimited canvas onto which we can design unique, branded programs for the world’s major charitable institutions that are always in need of growing their donor base and dollars contributed. Our LSS partnership allows the charitable institution to leverage their donor base asset without spending copious amounts of marketing dollars.

Our organization is driven by The Golden Rule. What we offer through LSS is the epitome of The Rule. What we deliver is a simple premise presented properly and dedicated to doing good and serving others.

The National Mall Superstore has proven have highly qualified support personnel, superior management, great technology, flexibility in navigating various markets and a “heart” similar to ours, that gives us the gas to take our solution to the world.”

Martin Berns added, “Our mission is to engage our clients and merchants existing customers more often and bring new customers to and through those merchant’s doors – ready to buy.  Our platforms do that while simultaneously performing as a major fund-raising benefit for Catalyst’s charity and fintech partners. www.nationalmall.com/shop

Our National Mall is an all-encompassing white label customer acquisition and loyalty platform that is unique and the only program that allows us to customize a private branded, 1200 national merchant cash back mall on the fly, including the ability to load the cash rewards directly onto customer reloadable stored value cards.

Additionally, our in-store National Mall Plus cash back functionality and links to over 100,000 participating local coupon merchants is a major plus to the fundraising capabilities of our clients.”

About Catalyst Capital Holdings

Catalyst Capital Holdings is producing an all-in-one e-wallet that is disrupting the industry. Many products provide one service, such as peer to peer, or adding all your cards to an e-wallet. Our innovative product, with patent pending security encryption is groundbreaking. We have partnered with exclusively selected companies which is expanding our offerings into cryptocurrencies and providing a debit card with instant cash back.
The insight and management that our team provides is second to none. Our expansive business network allows us to be in a position to acquire targets, preserve cash, and turn a profit from day one by operating from a solid balance sheet. Through a very selective process, we acquire assets from target companies and make use of a leaseback agreement for a favorable transactional result.

Catalyst Capital offers investors access to multiple emerging Financial Tech companies, serving as a conduit for those eager to invest in promising Financial Tech brands with minimal risk. https://catalystcapitalholdings.com.

About Loyalty Superstore

Loyalty Superstore® (www.loyaltysuperstore.com).  and its management team have over 20 years of experience in the incentive industry and in building rewards/rebates web-based loyalty shopping mall platforms that showcase over 1200 national merchants. Our one-of-a-kind technology allows clients to customize the platform instantaneously with their own graphics, videos, text, and information.

Additionally, the company offers its Local Thanks (http://merchant.localthanks.com) local business to consumer outreach marketing program and www.nationalmallplus.com which offers cash back on purchases at national retail and restaurant locations.

We provide a Super Store of marketing and communication tools designed to bring existing customers back more often and attract new ones.

Loyalty Superstore is a Wholly owned subsidiary of Xalles Financial Services Inc. (OT:XALL)

Media Relations Contact: martin@loyaltysuperstore.com